All posts tagged: Luxury Brand

The Business of Music Festival – Marketing To The Millennials

It’s Coachella time!! It’s that time of the year were you start seeing a million pictures of hippie hobo post-spring breakers teenagers and celebrities putting their Coachella costume. Some call it a music festival. I call it the time of year when celebrities dress like assholes as Lainey Gossip (god of all gossip business) once wrote genuinely. Read More : #TIDALforALL Meant To Break The Music Industry – When Too Much Is Too Much ?

Kristen Stewart x Balenciaga

While signing her for their new perfum brand “Florabotawatevernica”, Balenciaga stand out behing the infamous cheater teens of this summer : Kristen Stewart. Can we say that this endorsements arrive-à-point ?! For both the celebrity And the brand. the Twilight actress, 22, had cheated with her Snow White and the Huntsman director, Rupert Sanders, 41. The ex infamous-teen-cheater officially stop keeping low profile( have she ever been low profile anyway?) and started a redemption strategy to clean her image. Finally some proper strategy after the piss poor play of that simpering apology. Stewart appears to be ready to come out of hiding, gradually. Since now she has an official reason to appear in public and this reason is not related to any of her very much selling summer scandal nor Twillight nor White Snow nor anything that can make us remember that she was a liar and a bad cheater. In the other hand Balenciaga, to me, is the big winner of this lucrative association. This should makes us realize that as a brand if you’re looking …