All posts tagged: Lancome

The Rise of Lupita : Because She Worth It

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I like Lupita Nyong’o. Everyone does, right? She’s great. This is not about her. It’s about what you might call the white liberal construction of Lupita Nyong’o. Lupita Nyong’o’s riveting performance in 12 Years a Slave skyrocketed the 31-year-old newcomer to the Hollywood A-list. Millions of women rejoiced at the prospect of a stunning woman of color becoming the belle of the ball, and the news that she’d been tapped by Lancôme cosmetics to be their new brand ambassador. Advertisements

Beyond Celebrity Endorsement | Top 10 Celebrity Campaigns of 2014

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LUPITA NYONG’O X LANCÔME Back on April, right after her successful Oscar season, Lupita won her first big contract with Lancôme. Huge deal. Huge move for both Lupita and Lancôme. PLUS. The first official print ad from Lupita Nyong’o’s Lancôme endorsement deal, came out on June. It’s got an ‘80s throwback vibe, like Lupita is consciously giving us a vintage Grace Jones look. (Celebitchy)

Julia Roberts x Lancôme : Allegory of the Cave

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Julia Roberts has been spokesperson for Lancôme since 2010 and she will always and forever be the perfect chose for the L’Oreal prestige brand. Remember that Lancôme made a huge mistake in a campaign last year with Roberts while they used digitally retouched images? Well they’re now back with the actress endorsing a perfume. Julia is absolutely STUNNING! (Beware! My analysis is absolutely subjective and fanatic oriented). _”In a world full of diktats and conventions could there be another way?” You’re asking it right Julia ! In this video. Julia, now a brunette (omjayy!!), embodies the image of beauty perfection with enlightened conscience. Julia (and Lancôme) are talking about freedom and enjoying life. What a wonderfull world…you tell me! _”La vie est belle” I Love and will always love Julia Roberts, I can’t even remember the moment I first adored her. I don’t like her particularly because of her acting skills, neither because she played a hooker who suddenly felt in love with a rich old pepaw guy (a.k.a Richard Gere), which for the instance I …