Beyond Celebrity Branding, Beyond Celebrity Business, Beyond Fashion
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Marion. Dior. Bags. Marion. Dior. Bags

This is all I see in the new Marion Cotillard for “Lady Dior” Handbags 2013 Campaign by Jean-Baptiste Mondino. And basically this is all you need to remember : Beauty + Glamour + Marion + Handbags = Strong Dior Symbol.

A statement on Dior’s website read: ‘She has been the face of the Lady Dior bag since 2008, the epitome of a sophisticated and vibrant woman.

It was, of course, completely natural that Marion Cotillard would go on to design her own bag, her personal Lady Dior, as modern as it is timeless.’ Dailymail.co.uk

I wrote about how the luxury brand process to choose the right “ambassadactress” before. Always goes for the best! With Nathalie, Marion, Charlize, Mila, and Jennifer (Lawrence not Aniston ha!!)

But I always find that Marion’s Dior campaign were the best, and the video commercial are pure art for a real actress.

Remember the short documentary: Marion Cotillard’s metamorphosis for Dior

Read past post on the Dior celebrity ambassadorship strategy here

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